Have you seen the newest digital issue of Toy Book? It’s a trade magazine we follow closely with our work in the toy and gift industry (i.e.: Aurora). They started using Zmags, the company behind the publishing software and I just felt the need to praise them and all the publications working with them — the magazines load quickly; it’s easy to read and search through and you can clip images and share them or articles (or the entire magazine) easily with friends and colleagues.
Like music transitioning to the digital world, all trades and consumer magazines need to get with it and offer digital versions of the print magazine through formats like Zmags.