The French government announced it will uphold a law from 1992 which stipulates that commercial enterprises should not be promoted on news programs, effectively banning news outlets from using words “Facebook” and “Twitter” in non-news context on television or radio.
In the US, news outlets promote the social network addresses to develop and stay connected with audiences when not on-air. TechCrunch says the French outlets will only be able to “…provide ambiguous instructions such as ‘find us on social networking websites’…” — they can’t mention them specifically.
Read the full story here: http://www.dailymail.co.uk/news/article-1394558/French-ban-words-Twitter-Facebook-used-TV-radio.html
Is this a smart move to protect the French people and other competing social networks? Maybe it’s the French government being a little behind on understanding new media. Or is this a case of, in Canadian journalist’s Matthew Frazier’s words, “deeply rooted animosity in the French psyche toward Anglo-Saxon cultural domination”?