We all know that Justin Bieber is one of the kings of Twitter. Here at TGPR we are constantly monitoring the trending topics and there is always a Bieber topic or two that makes us chuckle. But did you know “Biebs” rules Facebook too?
According to an article on All Facebook, the “Baby” popstar comes in third place with 38,000,000 fans and over 1,000,000 interactions (2.8% engagement). Not bad for a kid who was just uploading acoustic guitar songs on YouTube a few years ago. His page seems to do about 1 or 2 posts a day and the “Likes” for individual posts seem to hover around the 30-50k range. A New Years post received a staggering 206,000 likes!
People have often compared Bieber fandom to a religion so it is funny that the number one most engaging Facebook page is still “Jesus Daily”. Even JB can’t top JC!
Running Facebook pages of your own? Marketers aim for an average of 1% engagement per post. That’s not a typo and not as easily attainable as you might think…you do the math!