Our client, California Poison Control, launched a campaign this week featuring dear friend Mallory Lewis and the lovable Lamb Chop, for National Poison Prevention Week. California Poison Control System http://www.calpoison.org (CPCS) is the largest single provider of poison control services in the United States. Here are the facts:
- Unintentional poisoning deaths are on the rise in the U.S.
- An estimated 71,000 children (18 years old and younger) are seen in emergency departments each year because of poisonings from medications (excluding recreational drug use).
- More than 80 percent of visits are because an unsupervised child found and consumed medications.
- In 2007, almost 30,000 people in the United States died from unintentional poisoning.
So with the help of Mallory and Lamb Chop, two new public service announcements are making the rounds (see below)! Also, see below for free services from CPCS.[vimeo 61630238] [vimeo 61567709]
CPCS offers a variety of free services to prevent poisoning that they encourage consumers to use, including:
- Fast, free and expert help or information 24/7 for emergencies or questions about poison at 1-800-222-1222. Program that number into all phones.
- Interpreters are available at all times for over 100 languages.
- www.pillsvscandy.org – a free fun online game and free iPhone and Android app
- Free weekly home and family safety tips. Text TIPS to 69866.
- Free weekly tips are also available in Spanish by texting PUNTOS to 69866.
- Facebook page where consumers can get news and share information https://www.facebook.com/pages/California-Poison-Control-System/50673939651.
- Twitter information at @poisoninfo engaging moms and dads, nonprofit organizations and others. CPCS stages intermittent “15 Minutes with an Expert” on Twitter where followers can ask a medical toxicologist any questions.
- YouTube channel for English and Spanish videos at http://bit.ly/Y8vtfY.
- Consumers can share a poison prevention message with a friend by customizing and sending an e-card at www.calpoisonecards.org.
For more information about California Poison Control, visit www.calpoison.org.