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What often turns an emergency into a crisis or disaster is surprise compounded by the confusion and errors that occur during the initial hour.

TGPR Partner Susan Tellem was featured on commpro.biz, discussing the first hour of a crisis situation. Check out the full article, including a basic checklist for handling the first hour of a crisis, here:

http://www.commpro.biz/corporate-communications/crisis-communications-corporate-communications/crisis-communications-the-first-hour/#comment-20863

-Dan, TGPR