Ten years ago, our agency partnered with Jeff Nelken, M.A., RD (retired) to launch Food Issues Group (FIG), which offers food safety training for restaurants, food defense education, litigation support and Hazard Analysis and Critical Control Points (HACCP) plan development. Nelken, an experienced professional in all aspects of food safety and inspection, added another dimension to our crisis and health care practices. Today the FIG services restaurants, theme parks, casinos, corporate cafeterias, schools, manufacturers and distributors. From Susan Tellem, partner at TGPR:
During the past 10 years, much has changed in the food safety world. With the advent of social media, word about recalls and food poisoning can spread quickly and efficiently. Social media can also trigger a crisis for a food supplier. News gets out in five minutes where it used to take five days, so crisis management help is critical. We’ve helped restaurants, food distributors and other entities protect both consumers and their brands.
For more information, give us a call at 310-313-3444 or shoot an email to susan [at] tellemgrodypr (don’t forget the .com!)
Posted in Crisis, Food Issues Group, PR and Marketing, Restaurants, safety
Tagged Crisis, FIG, food issues group, food safety, HACCP, inspection, jeff nelken, pr, safety, training
What often turns an emergency into a crisis or disaster is surprise compounded by the confusion and errors that occur during the initial hour.
TGPR Partner Susan Tellem was featured on commpro.biz, discussing the first hour of a crisis situation. Check out the full article, including a basic checklist for handling the first hour of a crisis, here:
As a follow up to an article TGPR partner Susan Tellem published earlier this week on CommPRO.biz, she was invited back to talk about the PR related to the Pope’s resignation. If you are living under a rock, the Pope traded in his red slippers yesterday and became the first pope in 600 years to retire from office. So what are the PR implications and what do we expect now? As we say in crisis management, it’s not over until it’s over. Read the full article here: http://www.commpro.biz/public-relations/pope-resigns-but-its-not-over-til-its-over/#.UTEDuuuw1g9
TGPR’s Susan Tellem served on the media team for Pope John Paul II’s visit to Los Angeles and did PR for the world’s largest collection of Vatican art and historical objects. She is also the queen of crisis management here at the agency and her new article, “4 crisis PR tips for the Vatican,” was featured on PR Daily’s Europe edition yesterday. Read the full story here: http://bit.ly/VXDLGI
Susan Tellem and I wrote an article for Volume 6 of PR News’ Crisis Management Guidebook. Flip to the social media chapter, and you’ll see our article “Are You Antisocial in a Crisis?”
The guidebook combines research, case studies and expertise from our field so businesses can be prepared in the event of a crisis, which when handled well, can demonstrate to your publics that your organization “puts people before profits” and “truth, before denial or spin.” The guidebook gives you all the tools to strategize and create an action plan for your business.