World Turtle Day was a huge success around the globe! Media outlets big and small, blogs/social media were abuzz about the day launched by our own Susan Tellem and her American Tortoise Rescue. Even BuzzFeed got in on the action!
A majority of online conversations (70%) originated from the US and UK, but we are seeing signs of growth of World Turtle Day observance elsewhere with Canada, Japan, Australia and others showing their support. Check out the group from Pakistan (pictured above)!
We saw over 2,100 new likes on the World Turtle Day Facebook page and roughly 30,000,000 impressions on social media for “world turtle day” or the hashtag #worldturtleday.
We can’t wait for next year — we’re already brainstorming outreach ideas and contests!